Yes - PunchOut can help you access new markets by enabling you to sell to organizations that rely on eProcurement systems for purchasing.
Large enterprises, especially global organizations, commonly use these systems to control and standardize their procurement processes. If you want to work with them, having a PunchOut-Ready web store is often a key requirement.
A well-known example is Amazon Business, which introduced PunchOut capability in 2015 to integrate with enterprise procurement systems. This significantly expanded its reach within the B2B market over time. In fact, in just two years Amazon Business saw a significant increase in sales by more than 10x after they added PunchOut capability to their site.
If you don’t have an extensive technology team, Vurbis can help. Our team of integration experts supports the design, implementation, and management of your PunchOut setup, ensuring it meets your customers’ requirements while remaining simple and efficient to operate. This allows you to focus on growing your business, while we help you stay connected to enterprise buyers.